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Value Proposition (I)

Value Proposition (I)

The value proposition is one of the most important things for all startups. It says exactly what you are offering and to who, it is the heart of your business model. A great way to see if you have summarized your value proposition is to see if you can fill the sentence. For (target customer) who are dissatisfied with (current alternative) our product provides which is unlike (product alternative). Believe it or not it is harder than one could imagine…

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