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Tag: Content Marketing

Real Marketing

Real Marketing

How being generous and kind is more important than we think I never really understood what they meant when they said that when you do marketing you should be generous. I mean I thought that we just had to make content that was useful. Content that would provide value and teach something or at least be entertaining. I focused on writing content that I would have liked to know or that would have provided me value after reading, content to…

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Understanding Marketing as a Scientist

Understanding Marketing as a Scientist

Marketing: Trying to understand marketing as a scientist (Still the most important is content). I believe that one of the biggest problems with science nowadays is the lack of marketing. Is this marketing? Marketing has a really bad reputation in the field of STEM, but one of the biggest reasons for this is that it is misunderstood. Marketing doesn’t mean spouting bullshit and embellishing a product so that people buy it. Marketing is more than that. It is a way…

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